In a scramble to capture and retain both customers and delivery riders, the country’s three biggest delivery platforms have gone into “war mode”
Bleary-eyed and already thinking of breakfast, netizens recently exclaimed that they had “Woken up to a battlefield (一觉醒来变天了 yí jiào xǐnglái biàntiān le).” After a long era of peace, smoke now rose across the country, and a “war” mostly affecting the cities had broken out.
Involving three powerful players, the conflict was soon likened to a modern-day “Three Kingdoms Rivalry (三国鼎立 sānguó dǐnglì),” drawing comparisons to the power struggle that once embroiled this land in the 3rd century.