The Precarious Business of Being a Book Influencer in China
As publishers increasingly rely on book vloggers to drive sales, questions over authenticity, algorithms, and fabrication continue to grow
As publishers increasingly rely on book vloggers to drive sales, questions over authenticity, algorithms, and fabrication continue to grow
Designed for fragmented attention and instant access, mini-games have evolved from a niche product designed by small studios into an increasingly AI-…
As cities across China welcome the arrival of spring, the latest trend of “colorwalk”—where young people explore their surroundings based on a chosen…
Explore the latest trends in the Chinese market, from the rise of “emotional economy” and the second-hand market boom, to the young factory owners ta…
After a year of hardship and strife, it’s time to take a little comfort in the fact that China’s youth began to appreciate themselves
Drawn by sustainability and savings, young shoppers are driving China’s boom in secondhand goods
From mahjong-tile Christmas trees to bread decorations that become winter treats for local sparrows, this is a snapshot of how Christmas is being cel…
After discovering that employees at one of China’s biggest snack companies are imbued with squirrel-related names, netizens have begun concocting the…
As a local wilderness survival contest goes viral, young people are rediscovering the allure of nature, both in their free time or via livestreams
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Discover how Chinese cities are embracing a new wave of urban renewal, driven by the urgent need for upgrade, and more in our latest magazine issue
From fistball to drone racing, China has put these non-Olympic sports into the spotlight