K-Pop Roadshows: A Space for Liberation or Objectification?

Public K-pop dance performances are growing in popularity in China, but does their proliferation point to female empowerment or the perpetuation of the male gaze?


Barbe-Queue Again: How Zibo Broke the Curse of Short-Lived Virality

One year after Zibo blew up online, why are tourists still pouring in?


Behind the Fame: What Makes a Viral Travel Destination?

How cities fight for tourists with social media marketing and enhanced hospitality, despite the strain visitors place on local infrastructure


Throwing Eggs: How “Guandan” Became China’s Favorite Card Game

The regional card game “guandan,” literally “throwing eggs,” has become one of the country’s most popular social activities


China’s Chengdu Disney Has Massive Queues and Just One Ride

How a rapper’s diss track turned a single piece of exercise equipment in a small community gym into the latest viral travel destination


Talk Like a Chinese Food Vlogger

Want to get paid for eating good food? Here’s what you need to know about China’s food blogging industry


China’s Viral Trends of 2023

Five popular trends that swept China’s internet this year


China’s Pet Psychics Promise to Bridge the Species Gap

Netizens are turning to “pet communicators” to improve their relationships with their furry friends, despite a lack of science behind these animal psychics


Total Recap: The Rise of Bite-Sized Cinema

From short summaries to full contextual breakdowns, movie recap videos are diverse, controversial, and wildly popular


Tiny Titans: How China’s Kids Are Schooling Adults

China’s netizens are in awe at children who show wisdom beyond their years