News & Events
About Us
Shop
From Buy to Borrow: How Young Chinese Are Driving the Rental Boom
Prioritizing value over status, young consumers are embracing rentals, from designer toys to electronics, yet challenges remain in trust, regulation, and platform safeguards
Old Techniques, New Vibes: How China’s Inheritors Are Reshaping Ancient Arts
As concerns grow over the decline of China’s intangible cultural heritage, young inheritors, veteran artisans, and enthusiasts are finding new ways to revive traditional crafts and connect with a modern audience
In a Digital Age, Young Chinese Women Are Turning to Nüshu, a Centuries-Old Script, to Reclaim Strength
Once a secret script shared among women in Jiangyong, Hunan, Nüshu now inspires young female creators to reimagine its origins, create new works, and carry its culture and spirit forward
New Markets, Young Makers: How Millennials and Gen Z Are Shaping the Future of Consumption
Explore the latest trends in the Chinese market, from the rise of “emotional economy” and the second-hand market boom, to the young factory owners taking over social media
Come Out and Play: The Collective Reclaiming China’s Cities Through Games
Pushing back an increasingly online world, Shanghai art-game collective “rect repair” wants people to put down their phones and rediscover life in the city
Emotional Economics: Why China’s Adults are Playing With Plushies Again
Designer toys are leading the growth of China’s “emotional economy,” as millennials and Gen Z seek brands that connect with their feelings
A Second Life: Why Young Chinese Are Turning to Thrift?
Drawn by sustainability and savings, young shoppers are driving China’s boom in secondhand goods
How Chinese Gen Z Finds Small Pleasures in Designer Toys
Discover color, fun, and emotional charm at the 2025 Beijing International Art & Designer Toy Show
Why China’s Youth Are Seeking Solitude in the Wild
As a local wilderness survival contest goes viral, young people are rediscovering the allure of nature, both in their free time or via livestreams
War of Words: How Chinese College Students and Professors Survive the Thesis Season
Under the looming pressure of graduation and thesis defense, students and their mentors have resorted to academic sarcasm to cope with stress
Scan to follow us on WeChat
Or add: Theworldofchinese
