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Online Odyssey

Discover the chaotic and innovative world of the Chinese internet
ENTERTAINMENT

Spoiled for Choice: Can Live-Action Games Become More than Drama with Buttons?

China’s new wave of cinematic games is putting players inside the screen, but many titles are still figuring out how to put them in control

Yang Tingting (杨婷婷)

Sept. 16, 2026

NEWS

Why Are Chinese Players Boycotting the Country’s Most Lucrative Otome Game?

The introduction of a new character in the hit “Love and Deepspace” franchise has landed developer Papergames in hot water and sparked debate over th…

Hayley Zhao

July 16, 2026

SPORTS

Ha Ha Ha Haaland: How Norway’s Striker Became China’s Favorite World Cup Meme

Dominant for club and country on the pitch, Erling Haaland has become a Chinese internet icon for his rare mix of humor, authenticity, and ease

Yang Tingting (杨婷婷)

July 13, 2026

TECHNOLOGY

Video | Ultra-bionic Humanoid Robots Went Viral: Is This the Future of Emotional Companionship?

BOOKS

The Precarious Business of Being a Book Influencer in China

As publishers increasingly rely on book vloggers to drive sales, questions over authenticity, algorithms, and fabrication continue to grow

Nora Zhou

June 8, 2026

ENTERTAINMENT

The Rise of China’s Mini-Game Industry

Designed for fragmented attention and instant access, mini-games have evolved from a niche product designed by small studios into an increasingly AI-…

Yang Tingting (杨婷婷)

May 15, 2026

ENTERTAINMENT

Refined or Flashy: Are China’s Micro-Dramas Really Evolving?

Since their conception, the micro-drama format has been in constant flux, but does a new injection of capital—boosting production values and drawing …

Zheng Yiwen (郑怡雯)

Dec. 3, 2025

TECHNOLOGY

Video | Will AI Replace Us at Work in the Future?

Experts warn AI could replace most human jobs, but we asked ordinary Beijing residents of all ages what they think about its future

TECHNOLOGY

Video | What AI Means for Everyday People in China

From elementary school kids to retirees, everyone is using AI in China—but how is this tech revolution really reshaping their work and life?

BUSINESS

Can Livestreaming Be the New Way to Solve Relationship Issues in China?

As more Chinese women turn to influencers like Li Dan for guidance, growing concerns about their expertise and commercial motivations are becoming ha…

Nora Zhou

Feb. 12, 2025

ENTERTAINMENT

The Fear Within: Can China’s Horror Game Developers Overcome Genre Malaise?

Evading strict censorship around religious and supernatural content, Chinese horror games have long used cultural elements like paper money, ancestra…

Yang Tingting (杨婷婷)

Jan. 17, 2025

SOCIETY

The Year in Memes: China’s Viral Moments of 2024

From the viral “Chengdu Disney” to the rise of “retirement literature,” here are some of the funniest memes of 2024

The Editors

Jan. 2, 2025

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